Email marketing, tracking and product feeds for Shopify shops
Do you run a Shopify shop? You install the Aopy app from the Shopify App Store and approve access. Aopy reads products, orders, customers and abandoned checkouts, and changes arrive through webhooks, in seconds. At connect, Aopy creates the tracking pixel in your shop. Orders are sent server-side to Meta, TikTok and GA4, and reviews can show on the product page.
What syncs
Orders
Through webhooks: new, updated, paid, fulfilled, cancelled or deleted orders.
Products
Through webhooks, on create, update and delete. The catalog feeds your product feeds and the recommended products in your emails.
Customers
Through webhooks, with the marketing email consent given in Shopify. Anyone who unsubscribed in Aopy stays unsubscribed.
Abandoned checkouts
Shopify sends the checkout with the email of the customer and the link back to the cart, for abandoned cart emails.
Refunds
They have their own event, so your reports stop counting money you gave back.
How to connect your shop
- 01Install the Aopy app from the Shopify App Store.
- 02Shopify shows you what Aopy reads: products, orders, customers and abandoned checkouts. Approve and you are back in Aopy.
- 03Aopy creates the tracking pixel in your shop and syncs the data.
- 04In the theme editor, switch on the Aopy blocks for popups and for ad attribution.
Server-side tracking
Aopy modules that work with Shopify
Email campaigns
Build and send email campaigns to the contacts of your shop with a visual editor.
Unique discount codes are created directly in Shopify.
Automations
Automated flows started by customer behaviour and order events.
SMS
SMS campaigns and messages sent through SMSO.
Popups and website forms
Popups and forms on the website of your shop that collect contacts.
Segments and RFM
Segment customers by behaviour and by RFM analysis, with the expected next order date.
Product reviews and NPS
Ask for reviews after delivery, moderate them and show them on the product page.
Including the reviews widget on the product page.
Attribution and reports
See which products and campaigns bring sales and what you spend on each platform.
Server-side tracking
Order events are sent server-side to Meta, TikTok and GA4.
Feed Manager
Manage product feeds for Google, Meta and TikTok from one place.
Feed Health
Shows the problems in your feeds, with guidance on how to fix them.
Feed Design
Add overlays to product images in your catalog ads.
Creative Studio
AI-generated ad creatives made from your catalog images.
Audience sync
Send your segments to Meta and TikTok as custom audiences.
Google Ads and Performance Max
Google Ads ad groups for your products and asset groups in your Performance Max campaigns.
Frequently asked questions
Is Aopy in the Shopify App Store?
Yes. The Aopy app is published in the Shopify App Store, at apps.shopify.com/aopy.
What access does the app ask for?
Aopy reads products, orders, customers and abandoned checkouts. The only things it adds to your shop are its tracking pixel and the discount codes your campaigns hand out.
How do I set up Conversions API on Shopify?
Connect your shop and your Meta account. Orders arrive through webhooks, and Aopy sends them server-side to Meta Conversions API, with the order ID for deduplication. The same goes for TikTok Events API and GA4.
Does the reviews widget work on Shopify?
Yes. On Shopify, reviews show on the product page in a widget. On the other platforms the review request email goes out, but the widget is not available yet.
Do Shopify customers arrive with email consent?
Yes. Aopy takes the marketing email consent from Shopify. Anyone who unsubscribed in Aopy stays unsubscribed.
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